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Privacy Policy

Protecting Your Privacy
Protecting your private information is our priority. This Privacy Policy applies to www.friendlywounds.com and Friendly Wounds LLC (“Friendly Wounds”) and governs data collection and usage. By using the Friendly Wounds website (the “Site”), you consent to the data practices described in this statement.

Collection of Your Personal Information

Friendly Wounds may collect personally identifiable information, such as your name, email address, and phone number. If you purchase Friendly Wounds products, we collect billing and payment information to complete your order.

We may also collect additional personal or non-personal information in the future. Information about your device and browser may be automatically collected by Friendly Wounds. This can include your IP address, browser type, domain names, access times, and referring website addresses. This information helps us operate the Site, maintain quality, and improve your experience.

We may also collect behavioral data—such as items added to your shopping cart or pages visited—to send personalized cart reminders, restock alerts, or offers via email or SMS if you’ve provided your contact information.

If you share personally identifiable information through Friendly Wounds’ public channels (e.g., message boards, comment sections, community tools), this information may be collected and used by others.

Friendly Wounds is not responsible for the privacy practices of third-party sites linked from our Site.

Use of Your Personal Information

Friendly Wounds uses your personal information to operate the Site and deliver the services you request. We may also use your information to:

  • Complete orders and transactions

  • Send transactional and promotional emails

  • Send SMS messages (if you opt in)

  • Notify you of restocks, order updates, or promotions

  • Contact you for surveys or feedback

These communications may be automated and based on your activity on the Site (e.g., leaving items in your cart).

Friendly Wounds does not sell, rent, or lease its customer lists to third parties. We may occasionally contact you on behalf of trusted partners, but we will not share your personal contact information with them.

We may share limited data with service providers to perform functions such as payment processing, SMS messaging, shipping, email delivery, or analytics. These partners are prohibited from using your information for any purpose other than providing services to Friendly Wounds.

Friendly Wounds will only disclose your personal information if required by law or in good faith to:

  • Comply with legal process

  • Protect the rights or property of Friendly Wounds

  • Act to protect the personal safety of users or the public

Use of Cookies

The Friendly Wounds website uses cookies and tracking pixels to personalize your experience. Cookies are text files stored on your device that help recall preferences and speed up future interactions.

We use cookies to:

  • Store preferences

  • Track items in your cart

  • Personalize recommendations

  • Send abandoned cart reminders

  • Measure site usage for marketing

You can choose to accept or decline cookies. Declining cookies may limit some features of the Site.

SMS Marketing and Notifications

If you provide your phone number (e.g., during checkout or through an opt-in form), you may receive transactional or promotional SMS messages from Friendly Wounds. These may include order updates, cart reminders, restock alerts, or exclusive offers.

  • Consent is not a condition of purchase.

  • Message and data rates may apply.

  • Message frequency varies.

  • You can opt out anytime by replying “STOP.”

We partner with SMS platforms to deliver these messages. They are required to keep your data confidential and cannot use it for other purposes.

Security of Your Personal Information

We secure your personal information from unauthorized access, use, or disclosure using industry-standard practices, including encryption for sensitive data. Payment transactions are protected via Secure Sockets Layer (SSL) and handled through secure third-party processors such as Shopify, Stripe, and PayPal.

Children Under Thirteen

Friendly Wounds does not knowingly collect personally identifiable information from children under 13. If you are under 13, you must ask a parent or guardian for permission before using this Site.

Opt-Out & Unsubscribe

You may opt out of marketing communications at any time:

  • Email: Click “unsubscribe” in any marketing email

  • SMS: Reply “STOP” to any text message

  • Support: Email us at team@friendlywounds.com

Transactional communications (e.g., order confirmations, shipping updates) will still be sent.

Changes to This Policy

Friendly Wounds may update this Privacy Policy from time to time. Updates will be posted on this page with the revised date.

Last updated: October 23, 2025